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[DERMALOOP] reaches $100M in Wadiz funding for 'Absoloop shampoo'

2023-02-21 17:39
[CMN] Absoloop, a vegan beauty brand by Dermaloop (CEO Im Sun Lee), has launched its new Tone Tuning Cream and Saltriple DeepTox Shampoo through crowdfunding.

Absoloop Saltriple DeepTox Shampoo is a special scalp scaling shampoo that contains Saltriple Scaler™, a three-component formula of Himalayan mineral salt, Himalayan pink salt, and Uyuni salt, which effectively removes scalp dirt, excess sebum, and dead skin cells. It is a hair loss relief functional shampoo that helps manage hair loss by relieving hair stickiness, crown odor, and cleansing scalp and hair impurities with a rich lather of silicone-free, sulfate-free, and natural surfactants.

According to the company, the product has been garnering a lot of attention, reaching a total of 100 million won in funding in just two rounds in July and August, ranking first in the wadiz scaling shampoo category. The company said that unlike existing hair loss shampoos, it can be used on damaged hair with a rich treatment effect that does not make the hair dry or stiff after use, and the addition of a parfum shampoo function that leaves a faint fragrance instead of a head odor after use is leading to high interest.

Absoloop Tone Tuning Cream is a whitening toner with a watery, watery glow, using Absoloop's unique TT™ process, which is different from tone-up creams. The company says it has attracted the attention and response of consumers who were dissatisfied with their existing toning creams or had problems with skin coverage and expression due to masks.

Containing triple radiance tuning ingredients of niacinamide, glutathione, and neurite, it is certified for dual functions of whitening and wrinkle improvement in addition to instant skin toning when used continuously. It is also claimed that it solves moisturizing whitening care and skin coverage in one step with its tone-up and tone-tuning functions.

Absoloop's Tone Tuning Cream and Saltriple DeepTox Shampoo are both PETA-certified vegan formulas that exclude animal-derived ingredients and are not tested on animals. Absoloop emphasizes that it is a clean beauty brand that considers the coexistence of nature and the environment.

It is safe to prescribe without harmful ingredients, and all of its products are rated 'Excellent' by the German dermatological test for skin irritation, so it can be used even for sensitive skin.

A company representative said, "Absoloop is a clean beauty brand that considers the coexistence of nature and the environment, and its products are made with vegan formulas." "We will strive to develop hybrid derma cosmetics that rationally combine dermatological procedures and pharmaceuticals so that modern people can easily care for various skin problems at home."

Meanwhile, Absoloop's Tone Tuning Cream and Saltriple DeepTox Shampoo are available through Absoloop's own mall and online channels.

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